WHYKNOTLAB was created after years of knitting experiments and material research, based on the idea that anything can be knitted.
Our purpose is to bring traditional techniques to contemporary interior design and soft furnishing, using recycled and unusual materials with large knots and patterns.
Natalia Moreno is a Spanish engineer, designer and the founder of WHYKNOT.
Her passion for knitting comes from her childhood watching both her grandmothers working with wool and needles for hours on end. Surrounded by creativity and design during her studies in Milan, together with her cultural experience of living in Shanghai has brought life to the